Final Cut

Credit: Del

Final Poster

Credit: Del

Poster layout changes

Del chose to change the layout/mock up positioning’s of the poster. Before I featured the protagonist, antagonist and "Marlo", this created a busier design which left too much space featuring dark areas wasted space. 

Therefore Del chose to take inspiration from film posters such as Scream, Carrie and Woman in black; Del felt their posters were effective in simply conveying the genre of horror as well as just including the protagonist. Del decided to to use the same layout for my poster with the protagonist, "Hannah". We also realised that the extreme close up shot made certain characters instantly recognisable so it made sense to put the protagonist on the front as she drives the plot.

New poster layout

As you can see Del decided that the poster should only contain "Hannah" this was due to her being the protagonist. Hannah had most of the screen time in the trailer this meant that it allowed for her to be almost instantly recognised by the audience who have seen our trailer. Del and I also decided to make Hannah the center pieces for both of our ancillary texts to further illustrate her major role in the film. 

While to old mock up of the poster used three characters we realised from our audience feedback that it could was slightly disorganised and in an attempt to draw the characters together we had to add very dark shadows. In one sense the overall darkness fits the genre of Horror but our target audience found the darkness took up so much of the page it was hard for the characters to stand out individually.  

Credit: Del

Photo shoot for magazine

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Some of the shots were selected to be used in the magazine.

Credit: Del

Poster First Draft + Feedback

Here is the first raft of my final poster for our film, I created it using serif draw plus and paint for small detail refinements. After showing our poster to our target audience we asked them to complete a survey through survey monkey answering and explain areas that would have room for improvement. The positive feedback we had received from our audience was that we clearly demonstrated the genre of horror carefully considering mise en scene. The use of colour, lighting and fonts was sued appropriately. However the areas for improvements were explained as followed:

- include a tagline- include a release date
- make the title bigger and bolder
- include an age rating
- make institutional information clearer 

Magazine layout

Here is a basic mock up of our magazine we decided it would more realistic to go with an already well known magazine brand than creating our own. I felt that Total Film magazine would be more fitting as it showcases all genres of films and it adapts seamlessly to each film it shows. This was something that made choosing this magazine seem far more attractive it meant that I was able to be far more creative as the magazine is too. This meant that although our magazine was in fact an imitation of the original it would still appear to realistic and of a high standard, due to the flexibility of the original magazine.  

Examples of some of Total Films issues, showcasing their creative particularly the difference in the title to suit each film. 

When picking a total magazine to focus on and to compare to. I took inspiration from many magazines but tried to focus on magazines that had two people as their main image as this is how I intend to layout our magazine. With the Masthead usually staying in the same place remaining at the top of the page this meant that this convention of the particular magazine would have to stay the same. Other features of the magazine such as the positioning of the film title were interchangeable as they varies from cover to cover. 

Final Film title change

We decided to change our film title as Octob3r 1 boxed our trailer into only having Halloween connotations. Our final name change to Th1rt3enth made more sense as it more associated widely with the Horror genre rather than it just being vaguely Halloween. Besides changing to Th1rt3enth because of it being more broadly associated with horror, it mainly our story-line change that prompted Del's realisation that our film title no longer fits the actual story and trailer. Titles are far more memorable when the actual title matches the conventions of the trailer.

When making the logo Del decided to stick to red like the logo I had made previously. With red holding connotations of blood and with red is a very emotionally intense colour. The colour dark red is associated with courage but could also be associated with malice and wrath. 

Del decided to animate the title as it would help the audience to understand what our trailer may be about even more. Using Adobe After Effects he added the Glitch effect this digital distortion of an already blood red title gives and overall feel of displacement (the hint at something going wrong) the title being changed and then going back to normal is somewhat is symbolic of the metamorphosis  our main character Hannah has to go through to defeat the antagonist with losing her sense of identity.